Communication is Key
admin wrote an interesting post today on
Here’s a quick excerpt
My hope for the outcome of the Copenhagen conference is, like many people hope, a strategic plan for implementing a reduction in carbon emissions. However, as part of the plan, I believe a plan of communication needs to be the first step in moving toward a reduction in greenhouse gases.
A lack of effective communication, especially in America, is the key problem in the global warming debate. The main flaw, is the communication coming from the scientific experts. This is in part due to a distrust in science by the general public. In the article, “Death of Environmentalism” the authors state that , “Over the last 15 years environmental foundations and organizations have invested hundreds of millions of dollars into combating global warming. We have very little to show for it.” Fighting global warming needs to be more of a multidisciplinary effort to be effective. The scientists have collected the data, [...]
Read the rest of this great post here
